You’re shipping something new in Australia. Data provenance and the claims you make are where the exposure sits.
Information, not advice
This page is information, not legal advice about your matter. A retainer begins only when a lawyer confirms it.
Start here
Write down what your system does, and what you say it does
The gap between those two sentences is where most legal risk sits, and the ACCC treats capability claims like any other performance claim. Closing it early costs very little.
What to work through, in order
Which regime already applies
There is no single AI statute. Privacy, consumer, anti-discrimination and sector regulation already apply, and the government has consulted on mandatory guardrails for high-risk settings.
Data and privacy
The Privacy Act and the Australian Privacy Principles govern collection, use and disclosure, and reform proposals would tighten the position on automated decisions and fairness.
IP ownership in outputs
Copyright requires a human author, which leaves the status of purely machine-generated output uncertain. Contractual allocation between provider and customer is doing most of the work.
Next steps
What happens if you go ahead
Scoping call
Written scope and fixed-fee quote
Engagement, once a lawyer confirms
Who would handle it
Related reading
Legal Considerations on Artificial Intelligence and Machine Learning in Financial Services
Read the explainer
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